Getting found · SEO

Be the first
name they find.

Your customers are searching right now. If you’re not on the first screen, you don’t exist. Let’s fix that.

An illustration of a local Google search in which your business climbs to the top result.

Three ways in

Three ways to get a business found.

Not on page one, or in the AI answer above it? People find somebody else. No complaint, no bad review. The work just goes quietly elsewhere.

Option one

A written SEO report

I tell you what’s wrong. You decide what happens next.

  • Site and listing gone through properly
  • Ordered by what will actually move you
  • A fixed quote to fix it all on your current site
  • Yours to keep, hand it to anyone
Report first · then a quote to put it right
Option two

Fixed on the site you have

The same look at it, but I do the work.

  • Wix, Squarespace, WordPress, Shopify
  • Often one or two things and you’re done
  • No rebuild
Quoted once I’ve looked
Option threeUsually the better answer

Built into a new site

Done once, done properly, all of it.

  • Every item on this page, in before launch
  • No platform fighting every fix
  • Plus everything else the site should do
Often cheaper than patching an old one
How a website build runs →
GEO · generative engine optimisation

Found on Google. And by the AI your customers ask.

ChatGPTGoogle AI OverviewsClaudePerplexity

GEO makes your business easy for AI assistants to read, trust and quote. Anyone guaranteeing a mention is guessing. I do the groundwork that gives you the best shot, and it helps your Google ranking too.

What I actually do

SEO is a job of work. I do the whole of it.

Open any of these for the detail. On a site I build, all of it is in place before launch.

01

Research, before a word is written

Keyword research grounded in what people actually type, not what sounds right.

Search intent mapped to pages, so each one answers one thing properly.

The terms competitors are winning, and the ones nobody has claimed yet.

02

The pages themselves

Titles and descriptions written for each page, never templated.

Headings structured so a machine can follow the argument.

Internal links that pass weight to the pages that need it.

Images compressed, named properly and given meaningful alt text.

03

What the machines read

Structured data to current schema.org standards: business type, services, location, hours, reviews.

A clean sitemap and robots setup, so the right pages get indexed.

Crawler access set deliberately, including the AI crawlers.

Canonicals and redirects that stop you competing against yourself.

04

Speed, and the phone in someone’s hand

Core Web Vitals measured and fixed, not assumed.

Tested on mobile data, because that’s where it will be used.

05

Afterwards

Analytics and Search Console connected and readable.

Everything documented, in your name, on your accounts.

Off the site

The unloved jobs. Usually the fastest win.

Your website is half of local SEO. The other half is everywhere Google checks before it believes you.

Your Google Business listing

Claimed and filled in properly: hours, services, categories, photos, the lot.

Details made consistent

Everywhere they appear online, so nothing contradicts anything else.

The words people type

Rather than the words your trade uses internally.

Fast on a phone

On mobile data, not just on your desk.

A review routine

Simple enough to keep doing, so reviews arrive on purpose.

Google Ads, only if it pays

Budget spent only on searches that buy.

More on Google Ads →
What I will not sell you

Four SEO things I’ll talk you out of.

Saying no to these leaves the time and budget for the work that actually moves you up.

Not offered: A guarantee of position one

Nobody can honestly sell you that.

Not offered: A monthly SEO retainer

That quietly produces a report and nothing else.

Not offered: Stuffing and bought links

Anything that risks a penalty later.

Not offered: A rebuild you don’t need

When the listing and page titles were the problem.

Common questions

The things people ask about SEO.

Anything not here, ask. Questions are free, permanently.

How much does SEO cost in Jersey?

It depends on what your site is built on. Some platforms let me do all of it properly in a day; others fight you at every step. I’d rather look first, then give you a fixed quote. That look is free, and if a couple of hours would sort you out, I’ll say so.

Can you guarantee I’ll be number one on Google?

No, and neither can anyone else. What I can do is remove every reason you’re not showing up: usually a missing listing, a slow site, pages that don’t mention what you sell, or details that disagree across the web. Fix those and you’re in the running on merit.

Will my business show up in ChatGPT or other AI search?

Nobody can promise that, so I won’t sell you a separate “AI SEO” package. The shift is real: Ofcom found 54% of UK adults now use AI tools, and Pew Research found a traditional result was clicked in 8% of searches that showed an AI summary, against 15% of searches without one. What genuinely helps is unglamorous: a fast, clear site, details that agree everywhere, and a real Google Business listing. It’s the same groundwork that makes you readable to Google, so it pays either way.

How do I get my business to show up on Google?

For most small businesses the fastest win isn’t the website: it’s a properly filled-in Google Business listing with the right category, real hours, photos and reviews. Then making sure your details match everywhere, and that your pages use the words people actually type.

What do you do that a cheap SEO package doesn’t?

Cheap packages do the visible third: a listing, some page titles, a monthly report. What gets skipped is everything nobody sees: structured data, crawler setup, speed measured and fixed, research before the words are written. Ask anyone quoting you which of those they actually do.

Do I need to pay for SEO every month?

Often not. A good chunk of this is done once and stays done. I’d rather fix the thing and stop than put you on a retainer that produces a report nobody reads.

Is SEO worth it for a small business?

Usually, because the local field is small and the basics are so often left undone. You’re competing with other local businesses, plenty with an unclaimed listing and a slow site. That race is won with tidiness, not budget.

Let’s get you found.

Book a free 30-min call No cost, no obligation, no sales pitch.